HONEST ADVICE
There is a huge difference between the attitude of a sleazy merchant and a dedicated, honest diamond advisor. The result is entirely to your benefit as you’ll enjoy the ownership of the best, highly valuable diamond instead of the lowest quality sold at inflated prices with… a big dishonest discount.
Never rely only on certifications as two diamonds with the same specifications can be very, very different diamonds but all sold at the same price!
I would even say that comparing the prices of two diamonds without having examined them together is like comparing the prices of two restaurants without tasting the food !